Multidimensional decision behavior in air transport

Wittmer, Andreas
Kurzformat

Multidimensional decision behavior in air transport / Andreas Wittmer, Sebastian Daum - Zürich , [2016]
125 Seiten : Illustrationen
  • Zürich, ZB, DA 76415
  • Zürich, ZB, Verlagsbucharchiv, VAR 147: 2016:52

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520 |a Air transport customers do not always behave economically rational, when making their transport decisions. Irrational decision making by customers implies that economically driven models do not explain consumer choice precisely. They miss out on soft decision factors, which are difficult to quantitatively measure and may make up to half of a decision models variables. Customers are in search of well-being when they travel. This is especially the case for Swiss travellers buying annual general tickets on first class with ground transport or for business class travellers of airlines. The buying decision process is influenced by reasonable, economically irrational decision factors such as well-being, recreation, flexibility and freedom, etc. Economy and "second” class travellers have become more rational decision makers over time focusing mainly on price and ancillary costs of their consumption. They focus on the basic transport service as the product and maximize their personal utility. 
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Basisinformationen

Signatur:
  • Zürich, ZB, DA 76415
  • Zürich, ZB, Verlagsbucharchiv, VAR 147: 2016:52
Ressourcentyp:
Alte Drucke und Rara
Digitalisat:
Titel:
Multidimensional decision behavior in air transport / Andreas Wittmer, Sebastian Daum
Erscheinungsangaben:
Zürich, Dike, [2016]
Physische Beschreibung:
  • 125 Seiten: Illustrationen
Serie:
CFAC-Schriften zur Luftfahrt; volume 10
CFAC - The aviation series; 10

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Inhalt und innere Ordnung

Inhalt:
  • Air transport customers do not always behave economically rational, when making their transport decisions. Irrational decision making by customers implies that economically driven models do not explain consumer choice precisely. They miss out on soft decision factors, which are difficult to quantitatively measure and may make up to half of a decision models variables. Customers are in search of well-being when they travel. This is especially the case for Swiss travellers buying annual general tickets on first class with ground transport or for business class travellers of airlines. The buying decision process is influenced by reasonable, economically irrational decision factors such as well-being, recreation, flexibility and freedom, etc. Economy and "second” class travellers have become more rational decision makers over time focusing mainly on price and ancillary costs of their consumption. They focus on the basic transport service as the product and maximize their personal utility.

Anmerkungen

Sprache, Schrift:
Englisch
ISBN:
3037518499; pbk.
9783037518496; pbk.; CHF 45.00

Identifikatoren

Systemnummer:
991155790079705501
Andere Systemnummer:
  • (swissbib)22279741X-41slsp_network
  • 22279741X
  • (IDSLU)001260358ILU01
  • (RERO)R008553590-41slsp
  • (IDSSG)000879917HSB01
  • (NEBIS)010733450EBI01
  • (IDSBB)006618750DSV01
  • (OCoLC)958182316
  • (EXLNZ-41SLSP_NETWORK)991155790079705501
  • (41SLSP_UZB)990107334500205508
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